Frequently Asked Questions

Postida is a social media content tool built specifically for HVAC companies. We give you a library of professional, ready-to-post images and captions so you can keep your Facebook and Instagram active without hiring a marketing person or spending hours creating content.

HVAC contractors, heating and cooling companies, and home service businesses that want a consistent social media presence but do not have the time or budget for a marketing agency. Whether you are a one-truck shop or have multiple locations, Postida fits your workflow.

Most homeowners check a company online before they call. A Facebook or Instagram page that looks active and professional builds trust. When someone needs AC repair or a furnace install, they call the company they recognize. Consistent posting keeps your name in front of local customers.

Postida publishes directly to Facebook Pages and Instagram Business accounts. These are the two most effective platforms for local HVAC marketing. You connect your accounts once, then publish or schedule from inside Postida.

Postida uses AI to create HVAC-specific images and captions. You pick a topic like seasonal maintenance, energy savings, or emergency services. The AI generates a professional post you can publish right away or edit first. Your company name is added to captions automatically.

Yes. Every caption is fully editable before you publish. You can adjust the wording to match your brand or add your service area details. Most users publish as-is because the content is already written for HVAC businesses.

Buffer and Hootsuite are scheduling tools. You still have to create all the content yourself. Postida creates the content for you. Professional HVAC images, captions, seasonal promos, maintenance tips. All you do is pick and publish. Think of it less like a scheduler and more like having a marketing team that hands you ready-to-post content every day.

There is a free plan with 5 posts per month so you can try the full workflow. The Starter plan is $49 per month with 60 posts and 30 AI credits. The Pro plan is $99 per month with unlimited posts and 150 AI credits. No contracts. Cancel anytime. One booked service call pays for the entire year.

Yes. Postida has a built-in scheduler on all plans, including the free plan. Pick a date and time, and your post goes live automatically. You can plan your entire week in a few minutes.

Not at all. Postida was built for HVAC business owners, not marketers. The content is ready to go, the interface is simple, and the AI handles the creative work. If you can scroll through Facebook, you can use Postida.

After signing up, go to the Connections page and click Connect Facebook. You will log into Facebook and select the Pages you want to manage. Instagram Business accounts linked to those Pages can be discovered and connected from the same page. Postida only requests the permissions needed to publish on your behalf.

Yes. The Starter plan supports up to 3 connected accounts (for example, a Facebook Page and an Instagram account plus one more). The Pro plan supports up to 6 accounts, which is ideal for businesses with multiple locations or brands.

Yes. Postida uses the official Meta API and never sees your Facebook password. All access tokens are encrypted and stored securely. You can disconnect your accounts at any time from inside Postida or from your Facebook settings directly.

Seasonal campaign posts, maintenance reminders, energy-saving tips, emergency service alerts, safety education, installation showcases, promotional offers, and general brand posts. All created with professional AI-generated images in multiple art styles.

For most HVAC companies, 3 to 5 times per week works well. Consistency matters more than volume. Postida makes it easy to stay on schedule because the content is already created for you.

Yes. No contracts, no cancellation fees. You can cancel from the Billing page and your access continues until the end of your current billing period.

Postida publishes directly to your connected Facebook and Instagram accounts through the official Meta API. No copying, no switching apps. Select content, pick your account, click publish.